When companies think about their branding, they tend to think about where they have mentions online like review sites, social media, and other third party websites. Not many take the time to think things through logically. If you want your brand name to stand out in organic search and when users use your website, there […]
Big brands have market share. Sometimes huge. Gillette; a global dominator and Avon a Top Global Direct Sales Company. Gillette’s market share hasn’t a close threat in sight (other than online sales where they only get a fifth of the market) but Avon, well, they lost 3.08% in 2014 and surrendered the title of top […]
Every small business owner without the funds to invest in a huge marketing campaign is at risk of miscommunication. They expect that if they’re going to achieve a decent R.O.I, they need a creative marketing strategy. That’s where the communication mishaps come into the equation and it could be what’s holding you back and getting […]
A brand is not just a name. A brand says everything that you want to about you and your business. Your ideas, standards, and what you can give to your client. Think about the top brands in the world, the likes of: Apple Coca-Cola Google McDonalds All of them are so much more than just […]
With the recession over, the job market is surging. Employees are no longer sitting in dead-end jobs comfortable to be taking a salary home at the end of the month. Comfortable is gone, and that jobs spike is around an 80% growth across the UK jobs market, and employees are becoming choosey about who to […]
Are you looking to outsource your social media marketing campaign? Are you becoming bored of running your own social media campaign? If you have answered either of these questions in the positive then I may well have a solution – ME! So who are you? I can hear you ask. Well my name is Steve […]
Google+ is a network crammed full of consumers, business owners, bloggers, and influential characters that can do a number on your marketing campaigns. It only takes a connection with one person of influence to skyrocket your online exposure, and that’s what you can tap into on the Google+ network. It has a mixture of every […]
With the ever-evolving world of organic search, algorithm updates, and penalisations galore, the process of natural link acquisition is the only way to guarantee search engine results that last. The problem is how you acquire those links, without buying links by the thousands from overseas providers, bots, or one-user accounts, with a massive amount of […]
With 2014 fast approaching we are starting to be asked about how one should be promoting their website moving forward into the coming year. When it comes to your online business reputation and to ensure a continued high visibility in organic search, you have marginal room for error in your SEO campaign. Competition can be […]
When you’re about to start using Twitter, or even if you’re already on the platform and not seeing the results you were initially expecting, then the following will put you on the right path. There’s a right and a wrong way to use Twitter for business, and the right way needs a plan to get you […]